
Alan Osborne
Co-Founder
Alan co-founded Payar Limited, the company behind toodle, after recognising an opportunity to transform the way consumers discover, engage with and purchase from local businesses through mobile technology. His entrepreneurial vision helped lay the foundations for the toodle platform and continues to influence the company’s long-term direction.
Alan brings more than 30 years of senior retail and supply chain leadership experience, having held executive positions with leading retailers including Debenhams and New Look. During his career, he led large-scale sourcing, supply chain and operational transformation programmes across the UK and international markets, developing global supply strategies supporting hundreds of retail locations.
Following his corporate career, Alan established Leap Ahead Consulting, advising retailers on commercial strategy, supply chain optimisation and operational performance. His extensive retail experience and entrepreneurial mindset were instrumental in shaping toodle’s early vision and growth.
As a major shareholder and co-founder, Alan plays an active role in the company’s strategic development, providing commercial insight, entrepreneurial perspective and access to an extensive industry network built over more than three decades. His experience and guidance continue to support toodle’s long-term growth, strategic partnerships and fundraising initiatives.

